85% of Indian consumers struggle to understand nutritional labels on packaged foods, leading to uninformed food choices (FSSAI, 2022).
74% of Indian shoppers
don’t check food labels regularly, with 58% citing complexity and lack of clear information as the main reasons (Nielsen India, 2023).
A study by the National Institute of Nutrition (2021) found that only 20% of Indian consumers could accurately interpret key health information on food packaging, such as sugar, fat, and sodium content.
According to a 2023 report by FICCI, misleading and incomplete food labeling contributes to increased cases of lifestyle diseases like diabetes and hypertension, affecting over 20% of India's urban population
Unlocking Public Health, one informed choice at a time
The first domino toward better consumption in India starts here. With transparency as our guide, we aim to build habits that ripple across industries and communities
creating a healthier, more sustainable future"
Volunteers
Past Contributors
Unpacking India’s Label Illegibility Problem
Its a smart label reader that helps you understand how healthy is the product you’re consuming
1
2
Product page for Vishad,
who is allergic to to peanuts
9:41
invites private participation to innovate, creating endless market solutions that empower individuals to make informed choices.
Imagine digital labels improving information accessibility and simplifying labels for people
Imagine a marketplace offering each customer a personalized catalog tailored to their health, lifestyle, and their dietary preferences.
our mission
To empower consumers, businesses, and marketplaces with transparent insights about the environmental and health impacts of their consumption, setting the foundation for a sustainable future across India.
what is
ConsumeWise?
is developing a comprehensive digital food labeling system, encompassing detailed label specifications and an open-source repository. This initiative aims to enhance transparency, ensure regulatory compliance, and promote consumer trust by providing accessible and standardized food information.
Product page for Nina
who is pregnant
If you’d love to contribute to the, you can volunteer your time with us
or
Be an open source contributor
Join the Community
People+ai is an EkStep Foundation initiative. Our work is designed around the belief that technology, especially ai, will cause paradigm shifts that can help India & its people reach their potential.
The first domino toward better consumption in India starts here. With transparency as our guide, we aim to build habits that ripple across industries and communities
creating a healthier, more sustainable future"
Its a smart label reader that helps you understand how healthy is the product you’re consuming
Unlocking Public Health,
one informed choice at a time
Unpacking India’s
Label Illegibility Problem
85% of Indian consumers struggle to understand nutritional labels on packaged foods, leading to uninformed food choices (FSSAI, 2022).
According to a 2023 report by FICCI, misleading and incomplete food labeling contributes to increased cases of lifestyle diseases like diabetes and hypertension, affecting over 20% of India's urban population
74% of Indian shoppers don’t check food labels regularly, with 58% citing complexity and lack of clear information as the main reasons
(Nielsen India, 2023).
A study by the National Institute of Nutrition (2021) found that only 20% of Indian consumers could accurately interpret key health information on food packaging, such as sugar, fat, and sodium content.
our mission
To empower consumers, businesses, and marketplaces with transparent insights about the environmental and health impacts of their consumption, setting the foundation for a sustainable future across India.
what is
ConsumeWise?
is developing a comprehensive digital food labeling system, encompassing detailed label specifications and an open-source repository. This initiative aims to enhance transparency, ensure regulatory compliance, and promote consumer trust by providing accessible and standardized food information.
what is
ConsumeWise?
Its a smart label reader that helps you understand how healthy is the product you’re consuming
No of Product Verification
so far
360+
& counting
Imagine with
ConsumeWise
invites private participation to innovate, creating endless market solutions that empower individuals to make informed choices.
Imagine digital labels improving information accessibility and simplifying labels for people
Imagine a marketplace offering each customer a personalized catalog tailored to their health, lifestyle, and their dietary preferences.
1
Product page for Vishad,
who is allergic to to peanuts
Product page for Nina
who is pregnant
2
meet the People
Volunteers
Past Contributors
If you’d love to contribute to the, you can volunteer your time with us
or
Be an open source contributor
Join the Community
People+ai is an EkStep Foundation initiative. Our work is designed around the belief that technology, especially ai, will cause paradigm shifts that can help India & its people reach their potential.
Join the Community
People+ai is an EkStep Foundation initiative. Our work is designed around the belief that technology, especially ai, will cause paradigm shifts that can help India & its people reach their potential.